Writing & Content

Brand Story Bank Builder

Turn interviews and case material into reusable, source-aware brand story units.

60/ 100
Recommended

Generally reliable with disclosed limitations; trial as directed and keep a rollback path.

See how it was scored ↓
Works as-is in
Codex · Claude Code
Stars
★ 3k
Last updated
12d ago
License
Apache-2.0
brand-narrativestory-bankcustomer-storiesproof-points
+2claims-ledgermessage-house

What does this skill do, and when should you use it?

Story Bank Builder is for teams that already have a durable message house and brand voice. It organizes origin, founder, customer, transformation, and proof stories from interviews, case notes, testimonials, and win-loss material. Each unit is mapped to one message-house pillar and relevant claims-ledger IDs, with every proof labeled Measured, User-provided, or [needs source]. The output is a structured story-bank document, not finished long-form copy, a message house, or a brand-voice system.

Reads user-provided interviews, case notes, testimonials, and win-loss material, plus message-house pillars, brand voice, and the read-only claims ledger; separates source material into origin, founder, customer, transformation, and proof units; drafts a premise and situation→tension→change→outcome arc for each unit; assigns exactly one pillar and the claim IDs supported by its proofs; labels each proof by evidence status; lists unsupported proofs; submits unverified proofs through an authorized propose request to registry-events.py; and produces the story bank with the standard handoff summary.

Good fit
  • A brand team has approved pillars and founder material but needs a reusable origin story and customer-story library.
  • A marketing team has interviews and testimonials that must be separated into distinct origin, customer, transformation, and proof units.
  • A content or sales team needs the same sourced stories available across web pages, decks, and social surfaces.
  • A team wants to identify unsupported proof points before stories are reused downstream.

How do you install this skill?

Before you use it
  • Static files do not establish that registry-events.py authorization, failure handling, or rollback work in practice.
  • User-provided or Measured labels are not independent substantiation; the claims registry must still adjudicate proofs.
  • Confirm rights, privacy, and scraping boundaries before using public customer artifacts; Firecrawl introduces data-egress risk.
  • The skill is version 18.0.0 while the security policy identifies 17.x as the supported line; verify release governance before deployment.
Before you start
Your agent needs
  • Shell / CLI
  • Network access
  • Local filesystem
Install first
  • Python standard-library runtime for referenced registry and connector scripts

For the full repository, run /plugin marketplace add aaron-he-zhu/aaron-marketing-skills and then /plugin install aaron-marketing@aaron in Claude Code. On a compatible Agent Skills host, run npx skills add aaron-he-zhu/aaron-marketing-skills, or clone it with git clone https://github.com/aaron-he-zhu/aaron-marketing-skills. The source does not document a separate installation procedure outside the collection.

Generic route: install into Claude Code manually (macOS / Linux)
tmp="$(mktemp -d)"
git clone --depth 1 https://github.com/aaron-he-zhu/aaron-marketing-skills.git "$tmp"
mkdir -p ~/.claude/skills
cp -R "$tmp/narrative/architect/story-bank-builder" ~/.claude/skills/
rm -rf "$tmp"

Generated from the source repository and skill path; it copies only this skill's folder. If the author's install steps above differ, follow those first. To scope it to one project, replace ~/.claude/skills with that project's .claude/skills.

How do you use this skill?

First ensure that the message house, pillars, and brand voice exist. Then use a prompt such as Build a story bank for [product] from these customer interviews and case notes: [paste]. Tag each story to a pillar. or Assemble our origin, founder, and transformation stories and map each proof point to a claims-ledger ID. If pillars are missing, stop and route the task to message-system-architect. After delivery, the skill asks whether the results should be saved; it should not write memory without confirmation.

What are this skill's strengths and limitations?

Pros
  • Uses a defined story arc so source material becomes reusable narrative units rather than loose anecdotes.
  • Maps each story to one pillar and its supporting claim IDs for traceability.
  • Clearly labels Measured, User-provided, and [needs source] evidence.
  • Works with pasted user data and does not require a connector.
Limitations
  • Requires an existing message house, pillar set, brand voice, and claims ledger.
  • Does not adjudicate whether a proof is substantiated; that belongs to offer-claims-registry.
  • Does not write finished long-form prose, case-study pages, or placed proof modules.
  • Optional confirmation of public customer artifacts may require Firecrawl, network access, and appropriate rights.

How does this skill compare with similar options?

Side by side with related skills; every score comes from the same FSRS standard.

Skill FS score Stars Last updated License
Brand Story Bank Builder this page 60 · Recommended ★ 3k 12d ago Apache-2.0
Proof Point Packager 60 · Recommended ★ 3k 12d ago Apache-2.0
Pitch Narrative Builder 55 · Use with care ★ 3k 12d ago Apache-2.0
Brand Message System Architect 57 · Use with care ★ 3k 12d ago Apache-2.0
Narrative Quality Gate 60 · Recommended ★ 3k 12d ago Apache-2.0

Unlike message-system-architect, it consumes rather than creates the message house and pillars. Unlike content-writer, it produces structured story source material rather than finished copy. Unlike offer-claims-registry, it flags and proposes unsupported proofs without deciding whether they are true. Unlike narrative-cascade-planner, it builds the story bank before stories are mapped onto downstream surfaces.

How did FollowSkills review this skill?

FollowSkills review · FSRS-2.0
Recommended
60/ 100 5-point scale 3.0 / 5
The upstream repository has new commits since this review. The score still applies to the reviewed revision shown and may not cover the latest changes.
1Trust18 / 25 · 3.6/5

The skill treats pasted material as untrusted, requires rights to use user-provided evidence, labels unverified proofs, asks for confirmation before saving, and routes registry changes through proposal events. No malware, credential theft, or destructive default is evident. Deducted 7 points because it still writes to story-bank, claims/narrative event streams, and open-loop state; permission boundaries, confirmation points, rollback, and the actual authorization runtime are not fully specified in the selected skill, and public-artifact confirmation may send URLs to Firecrawl.

2Reliability8 / 20 · 2.0/5

Triggers, inputs, outputs, handoff, termination, and abnormal branches such as NEEDS_INPUT for missing pillars are reasonably explicit, with a defined registry workflow. Deducted 12 points because this is a static review with no execution; referenced files, registry-events.py, host compatibility, proposal failures, write failures, and malformed-input diagnostics were not reproduced or specified in sufficient detail.

3Adaptability12 / 15 · 4.0/5

Audience, source materials, story types, output structure, exclusions, and upstream/downstream routing are clearly stated. The skill can operate from pasted material without a connector and includes Chinese metadata. Deducted 3 points because Chinese support is mostly limited to labels and descriptions; operational instructions and output guidance are not fully localized, and host-specific and Chinese-language data-format boundaries are limited.

4Convention10 / 15 · 3.3/5

Front matter, version 18.0.0, Apache-2.0 licensing, Quick Starts, contract, data sources, numbered instructions, save rules, references, and next-skill guidance provide good structure and progressive disclosure. Deducted 5 points for no skill-specific changelog, maintenance owner, or update path; several repository references are not included in the selected evidence, and SECURITY.md still lists 17.x as supported while the skill is 18.0.0.

5Effectiveness7 / 15 · 2.3/5

The contract defines reusable story-unit fields, arc beats, pillar and claim mapping, proof labels, gap reporting, and handoff, so the intended output is potentially directly usable. Deducted 8 points because static review cannot verify actual outputs; completion depends on an existing message house, brand voice, claims ledger, rights-cleared source material, and functioning registry workflow, and human review remains necessary for factual, rights, and narrative quality.

6Verifiability5 / 10 · 2.5/5

The skill supplies evidence-label rules, claims-ledger mapping, proposal-event paths, a pinned repository revision, and some repository-level CI/test context. Deducted 5 points because the supplied tests do not cover this skill’s classification, mapping, confirmation, or proposal paths, and there is no third-party execution evidence or independent reproduction; the static ceiling is therefore 5.

1 2 3 4 5 6

Open a dimension to read why it scored that way

Reviewed Jul 20, 2026 Reviewed revision ebd436747f8f Review evidence[1][2][3][4][5][6][7][8]

Evidence confidence:Low — Mostly static review, author material or a limited demo; useful for discovery, not high-risk decisions.

See the full review method →

FAQ

Does this skill require MCP or paid tools?
No. The source states that no connector is required; connectors are optional when confirming a public customer artifact.
What happens if the brand has no message-house pillars?
The skill should stop with NEEDS_INPUT and route the work to message-system-architect rather than inventing pillars.
Does it approve customer evidence or marketing claims?
No. It labels evidence and submits unsupported proofs for proposal; it never adjudicates their truth.
Does it automatically save the story bank?
No. It asks for confirmation first and only then saves the result to the documented memory path.

More skills from this repository

All from aaron-he-zhu/aaron-marketing-skills

Writing & Content

Proof Point Packager

Turn approved evidence into reusable proof assets placed beside the claims they support.

★ 3k FS 60 Recommended 12d ago
Writing & Content

Pitch Narrative Builder

Turn an approved brand canon into an evidence-linked fundraising or sales deck narrative.

★ 3k FS 55 Use with care 12d ago
Writing & Content

Brand Message System Architect

Build a durable brand hierarchy connecting the narrative, value pillars, proof points, tagline, and one-liner.

★ 3k FS 57 Use with care 12d ago
Writing & Content

Narrative Quality Gate

Audit brand-narrative truth, system coherence, and effectiveness evidence as separate profiles.

★ 3k FS 60 Recommended 12d ago
Writing & Content

Narrative Enablement Kit

Turn an approved brand canon into consistent elevator messaging, spokesperson answers, boilerplate, and language rules.

★ 3k FS 55 Use with care 12d ago
Writing & Content

Narrative Registry

Maintain one traceable, versioned source of truth for a brand’s narrative system.

★ 3k FS 55 Use with care 12d ago
Writing & Content

Message Test Designer

Validate whether brand messages land with target buyers before scaling paid spend.

★ 3k FS 61 Recommended 12d ago
Writing & Content

Positioning Truth Tracer

Reconcile positioning claims with what the product can ship and prove, producing a defensible differentiation set.

★ 3k FS 61 Recommended 12d ago
Writing & Content

Email Creative Builder

Builds test-ready single-email copy aligned to the landing page and approved claims.

★ 3k FS 58 Recommended 12d ago
Writing & Content

Narrative Cascade Planner

Map an approved brand narrative across every marketing surface and hand precise briefs to the teams that build them.

★ 3k FS 58 Recommended 12d ago
Writing & Content

Audience Belief Mapper

Turn interview and win-loss evidence into a beachhead belief, objection, and switching-forces map.

★ 3k FS 57 Use with care 12d ago
Writing & Content

Brand Language Codifier

Turn a brand’s published language into reusable voice, lexicon, and product-naming rules.

★ 3k FS 63 Recommended 12d ago
Writing & Content

Launch Message House Builder

Turn an approved positioning canvas into traceable launch messaging, a working-backwards PR-FAQ spine, and channel-specific message angles.

★ 3k FS 59 Recommended 12d ago
Writing & Content

Evergreen Social Calendar

Plan a capacity-aware social rhythm across channels, from content pillars to batching and evergreen recycling.

★ 3k FS 59 Recommended 12d ago
Writing & Content

Category Narrative Map

Reveal the category stories, competitor messaging, and shifts shaping your position.

★ 3k FS 58 Recommended 12d ago
Writing & Content

Narrative Baseline Mapper

Inventory what every owned brand surface says now, expose gaps against intended messaging, and freeze a baseline for future narrative-drift checks.

★ 3k FS 57 Use with care 12d ago
Writing & Content

Narrative Resonance Monitor

Measures whether a brand narrative is echoed in market language, AI answers, and public signals.

★ 3k FS 55 Use with care 12d ago
Writing & Content

Strategic Narrative Designer

Turn a market shift into a credible story from the old world to the promised land.

★ 3k FS 54 Use with care 12d ago
Writing & Content

Narrative Drift Monitor

Detects brand-message drift over time and identifies evidence-based triggers for repositioning.

★ 3k FS 59 Recommended 12d ago
Writing & Content

Offer & Claims Registry

Keep marketing claims and offers tied to exact wording, evidence, disclosures, terms, and review dates.

★ 3k FS 60 Recommended 12d ago

Related skills